Centers FAQs
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ChildCare Provider Questions: | | What are your Membership Fees? | | Does ChildCare Smiles link to my existing website? | | How will you attract parents to the ChildCare Smiles website? | | What makes you different to other online directories? | | How long does it take to create my Child Care Center Web Profile? | | Who is responsible for taking photos for the Profile? | | | | Our membership fees for childcare providers include a one-time $50 registration/setup fee for ChildCare Smiles to create your online profile. We will host your profile on our website, maintain it for you when you have changes, and do all the marketing to bring parents to view your profile. There is a small monthly fee for this service that is considerably less than the major online directories and other marketing services. Please call us at 1-888-283-9292 or click here to contact us, as we have different promotions throughout the year. |
| | Yes. We link directly to your website and increase your existing websites' prominence. In fact, 60% of our members already have their own website. Having a great website should not be confused with the fact that the website may not be easily found: |  | It's a jungle in cyberspace. Having your website found is a continual challenge and the search results often yield many results that are irrelevant. | | Your website often ends up buried in a sea of advertisers claiming to be sources to find child care centers, not to mention an over abundance of general directories that don't represent your best interests. | | Parents may not know your center by name, or at least the right name, to do a proper search. | | Relying on general directories to increase your website prominence is becoming much more expensive and catered towards big businesses. | | It is almost impossible for an independent child care provider to continually optimize its website for all the search engines. | | We are a child care industry specific solution that provides better information for parents, increases your website prominence and is affordable for all centers, regardless of size. We provide a direct link from your ChildCare Smiles profile to your existing website, and take care of the search optimization with all major search engines. | | Parents want to look for child care in a way that works for them: | | Parents want information about childcare providers quickly and easily, and they don't want to take the time to search through websites to get it. | | Parents want to be able to compare consistent information between centers online. They don't want to search through web site after website, digging for key information, and then have to organize the data to review and compare. | | Parents want a place where they can enter their own personal and family criteria to find the centers that meet these requirements. | | Parents want information in a simple, consistent, and easy-to-read format. | | Parents want a place to go that is free of advertising, annoying pop-ups and limited information. | | Our website has been designed to meet the needs of parents. We are a quick and easy way for parents to perform a specific search for a childcare provider, get consistent and quality information, and be able to easily compare with other childcare providers. We put great information about you at parent's fingertips. |
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| | One of the most critical elements of our success is reaching parents and encouraging them to use our website. As a collective membership, we allocate a large portion of our revenue to market ChildCare Smiles to parents. Our marketing strategy and plan incorporates over fifteen different programs that provide the right exposure to bring parents to ChildCare Smiles and visit your web profile. Our marketing programs consist of both web-based and traditional marketing initiatives, many of which are confidential. However, rest assured, you will see us on the web, in print media, and partnered with other organizations in the public eye. | | ChildCare Smiles is a child care industry-specifc solution that has been designed with input from both parents and childcare providers. As a result we have incorporated many unique features that make this a great experience for parents who are researching child care centers through the internet. Some of the features that parents love, include the: | | • | Ease with which they can quickly find and research child care centers using specific criteria such as: distance, learning approach, ages served, hours of operation. | | • | Concise format and quality of information that is in our Member's profiles. | | • | Ability to compare the information of child care centers online. | | • | Absence of advertising, annoying pop-ups etc. | | Some of the features that our members enjoy include: | | • | We create and maintain the web profile for you. | | • | We implement marketing programs that are designed to provide the right exposure to bring parents to ChildCare Smiles and visit your web profile. | | • | Our solution is affordable for all centers, regardless of size |
| | We will work with you to gather the information for your Profile through our Profile Data Collection Process. From the time we receive your profile information, we will complete your profile within 5-10 business days. | | Our members typically prefer to take their own photos and send them to us electronically. However, arrangements can also be made for ChildCare smiles to take photos for your center, if you prefer. Our members accept responsibility for obtaining necessary clearances when children are part of the photos. |
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